Kate Living is a UK supplement brand with strong repeat purchase potential, subscription revenue, and a founder-led clinical positioning, but its email infrastructure was not making acquired customers as valuable as they could be. Generate Agency rebuilt the brand’s flows around first purchase, replenishment, education, and repeat conversion, helping turn a 1.62x Meta platform ROAS into a 23.56x Shopify ROAS, and a 1.84x Google platform ROAS into a 59.71x Shopify ROAS, with £33,841 in Shopify revenue from £2,003 total ad spend in the month tracked.
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